Music Management

Module One: Neil’s Hero Story - How He Broke Into Music Media Without Any Industry Connections

Module Two: What Music Journalism Actually Involves Behind the Headlines and Bylines

Module Three: Why No One Is Waiting for Your Pitch, and Why That Is Freeing

Part One Workbook & Outcomes

Part One: Origins & Foundations

Turning Your Work Into Access, Without Waiting for a Job Title
Part Two is the practical bridge between wanting in and actually getting noticed. Neil shows why the people who get the call back are rarely the ones asking for a job, and almost always the ones who arrive with proof. Learners build a small, visible body of work, then learn the exact outreach and pitching structures Neil used to land red carpet interviews and a spot on national TV before anyone in the industry knew his name.

This section replaces vague ambition with specific, repeatable moves: where your work should live, what to send, who to send it to, and how to follow up without becoming noise.

Module Four: Building Proof of Your Work Before You Ever Ask for Access

Module Five: The Cold Outreach Formula That Actually Gets a Reply

Part Two Workbook & Outcomes

Part Two: Building Proof and Getting In

The Skills That Turn a Conversation Into a Story

Part Three is the heart of the masterclass and the closest thing to sitting in the room while Neil works. It covers how each medium changes the job, the five question types behind interviews that broke real news, and how trust is earned with guests who have heard every question before. It closes with the story of Neil building his own podcast from a spare room when the industry shut down, and the simple systems that kept it going.

The focus throughout is craft over cleverness: preparation, listening, restraint, and knowing that access to a guest is never the same as permission.

Module Six: Why Radio, Print, Video and Podcast Each Demand a Different Approach

Module Seven: The Five Question Types Behind Every Interview That Actually Lands

Module Eight: Earning Trust With High Profile Guests Without Overstepping the Line

Module Nine: Building Your Own Platform From Scratch When the Old Doors Close

Part Three Workbook & Outcomes

Parth Three: The Craft of Interviewing and Content

Both Sides of the Microphone
Part Four flips the perspective. Whether you are an artist, an athlete, a founder or anyone who has to show up and speak, Neil shows how to prepare as a media guest so you sound clear and natural rather than rehearsed, and how to handle the questions you are not ready to answer. He then goes behind the editor’s desk to show what makes a pitch land, and what makes an editor stop reading.
This section is built for artists, publicists and managers pitching their own stories, as much as for aspiring journalists learning what the other side of the desk looks like.


Module Ten: How to Prepare as a Media Guest Without Sounding Rehearsed

Module Eleven: How to Pitch Media Outlets Without Becoming the Person They Avoid

Part Four Workbook & Outcomes

Part Four: Working With Media and Guests

How Media Work Becomes a Career That Lasts
Part Five brings the course home with Neil’s most honest advice. Everyone asks how to get into media; very few ask how to stay paid. Neil reflects on the unpaid years, the early starts and long commutes, and the difference between being visible and being useful, the thread that runs through a career that has outlasted every institution he has worked inside.
This part also holds Neil’s Full Workbook & Outcomes PDF, bringing together every framework, worksheet and reflection from the course in one place, so you can keep working long after the final video ends.


Module Twelve: Turning Media Work Into an Actual Career, Not Just Visibility

Neil’s Full Workbook & Outcomes

Part Five: Neil’s Best Advice

Step behind the curtain with the editor in chief of Rolling Stone Australia and New Zealand and discover how music media actually works, from the first unpaid shift to running a masthead. This is not a generic media studies course, it is an insider’s account of how stories get pitched, built, earned and sustained in the Australian music industry.Across community radio, national newspapers, magazines, podcasts and red carpets, Neil distils years of experience into practical, repeatable lessons.His philosophy is that nobody is waiting for your pitch and no one owes you a brief, and that this is not a threat but an opening: the people who build proof of their work and reach out with a clear, specific ask are the ones who get the call back.You’ll learn how to:<ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Build a body of work that earns access before you ever ask for it, so your outreach is backed by proof, not potential.</li><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Pitch with a formula that works, using a short, specific outreach structure that respects an editor’s time and gets read.</li><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Ask better interview questions, using a five part framework that moves a conversation from small talk to a story worth telling.</li><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Earn trust with high profile guests, understanding the line between access and permission so you get real moments, not rehearsed answers.</li><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Build your own platform, using the same lean setup approach that let Neil keep working when the platforms he relied on disappeared.</li><li aria-level="1" style="color: rgb(0, 0, 0); list-style-type: disc; font-size: 12pt; font-family: Cambria, serif; background-color: transparent; font-variant: normal; vertical-align: baseline; white-space: pre; margin-left: -6pt; padding-left: 6pt;">Turn visibility into a career, understanding where money in media actually comes from and how to build something that lasts beyond one big break.</li></ul>You’ll get exclusive access to Neil’s outreach formula, his interview question framework and his own self assessment prompts, giving you a toolkit to pitch with confidence, interview with purpose and build a body of work that speaks for itself. By the end of the course, you’ll understand not just how to get into music media, but how to stay in it.Whether you’re an aspiring music journalist, a publicist trying to understand the other side of the desk, an artist wanting to pitch your own story, or a content creator wanting to interview with more craft, this course is your blueprint for navigating music media on your own terms.Join Neil Griffiths as he shares the real mechanics of pitching, interviewing and building a sustainable career in music media, the way it actually works in the Australian industry.

NeilSizzle_V2.mp4

Navigating Music Media & Journalism - In this exclusive mentor session, Neil Griffiths breaks down how music media actually works from the inside, so you can build a pathway into the industry and a career that lasts once you are in it.

Neil Griffiths from Rolling Stone Australia - Music Media, Journalism & Podcasting

Course content

Neil Griffiths from Rolling Stone Australia - Music Media, Journalism & Podcasting

Helen Marx

What you will learn

This Course Includes